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Latest Signals
Short observations on markets, growth, technology, and decision-making.
The rating that held
S&P Global Ratings affirmed Saudi Arabia's long-term sovereign credit rating at 'A+' with a stable outlook, and expects real GDP to contract 0.9% in 2026 before growing 8.2% in 2027, followed by average growth of 3.3% in 2028 and 2029. The agency put non-oil activities including government at around 70% of GDP, up from 65% in 2018.
When a rating agency keeps an A+ rating but also predicts a 0.9% economic contraction, it shows that the analysts are focusing on the 70% of the economy that is not tied to oil and are prepared to be patient.
Where the Gulf's e-commerce money goes
Saudi Arabia accounted for approximately 93% of e-commerce investments across the GCC countries by 2025, up from 46% in 2021. E-commerce penetration in the Gulf retail sector stands at 11%.
Saudi Arabia has about 93% of the region's e-commerce investment, but with only 11% market penetration, it is receiving funding for online shopping that has not happened yet.
Saudis stayed home instead
Domestic travel made up 46% of Almosafer's total bookings in the first seven months of 2026, with local bookings up 13% year on year and room nights up 44%. Room nights in Makkah and Madinah rose 53%, Red Sea room nights rose more than 4,000% against the same period last year, and the Red Sea recorded the highest average booking value of any destination Saudi travellers booked, ahead of Paris and London.
Even with regional tension, travellers kept moving. They changed their routes, and the destination that saw the most demand now has the highest average booking value in the market.

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0.58% → 1.8%
Of a 10,000-station market
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