GASTAT's flash estimate puts Q2 real GDP down 4.8% year on year, oil activities −24.7%, non-oil +0.6%, government +0.9%. Seasonally adjusted, the economy shrank 4.9% on the quarter. For context, the Q1 2026 flash showed GDP +3.0% with non-oil +2.8%. so on a like-for-like flash basis, non-oil growth has fallen from 2.8% to 0.6% in one quarter.
A −4.8% print looks bad and mostly isn't; a +0.6% print looks fine and mostly isn't. That inversion is the whole difficulty of reading this economy right now, the alarming number is the reassuring one, and the reassuring number is the one to worry about.
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What BNPL actually earns
Argaam's read on the sector after SAMA lifted the BNPL financing ceiling to SAR 10,000 puts the Saudi market at $4.96 billion in 2025, $5.29 billion in 2026 and $7.31 billion by 2031, a 6.66% compound rate overall, against 28.85% for bank-linked BNPL services and 33.97% for the healthcare segment. Tabby ran an effective financing yield of 19.5% on $1.6 billion of assets in Q1 2026, Tamara 31.7% on $1.8 billion.
There is no longer a single economic model for BNPL services. The 19.5% and 31.7% market segments operate as distinct businesses. Banks, compounding at 28.85%, benefit from lower funding costs and established customer relationships. As a result, standalone BNPL providers should prioritize their cost of capital over market share.
29.3 million, and counting
29.3M international tourists in 2025, up 67% since 2019, highest growth of any OECD member; SR176.6bn foreign spend, SR127.1bn domestic; 5.2% of GDP.
Domestic spend is close behind foreign and growing faster (10%), the Saudi family is the customer you can actually reach this year.
