Mobile payments in Saudi Arabia ran at SAR 13,100 a second in July, up from SAR 4,200 a second in July 2021 — a 210% rise across five years, and around SAR 34 billion for the month. Card sales came in at SAR 25.7 billion in the same month, up 0.3% year on year, while e-commerce set a record at SAR 37.6 billion, up 26%.
When pitching to Saudi merchants, payment infrastructure vendors should highlight the 26% e-commerce figure instead of focusing on the 0.3% card statistic. This growth is happening in an area where their buyers are not fully meeting demand.
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What BNPL actually earns
Argaam's read on the sector after SAMA lifted the BNPL financing ceiling to SAR 10,000 puts the Saudi market at $4.96 billion in 2025, $5.29 billion in 2026 and $7.31 billion by 2031, a 6.66% compound rate overall, against 28.85% for bank-linked BNPL services and 33.97% for the healthcare segment. Tabby ran an effective financing yield of 19.5% on $1.6 billion of assets in Q1 2026, Tamara 31.7% on $1.8 billion.
There is no longer a single economic model for BNPL services. The 19.5% and 31.7% market segments operate as distinct businesses. Banks, compounding at 28.85%, benefit from lower funding costs and established customer relationships. As a result, standalone BNPL providers should prioritize their cost of capital over market share.
Two thousand now, thirty thousand later
Expo Riyadh 2030 has nearly 2,000 people on site, expected to rise to between 20,000 and 30,000 by the end of next year. The 6 million square metre site across 5 districts is expected to host 197 nations and 29 organisations and draw more than 42 million visits, opening on 1 October 2030 and running through March 2031. Organisers said they see no anticipated issues over the next 6 to 8 months as the war tests supply lines.
Labour and local sourcing are the main challenges, not capital. If you work with the construction sector, focus on building your domestic supply credentials before the workforce grows to 20,000 or 30,000 people.
Saudis stayed home instead
Domestic travel made up 46% of Almosafer's total bookings in the first seven months of 2026, with local bookings up 13% year on year and room nights up 44%. Room nights in Makkah and Madinah rose 53%, Red Sea room nights rose more than 4,000% against the same period last year, and the Red Sea recorded the highest average booking value of any destination Saudi travellers booked, ahead of Paris and London.
Even with regional tension, travellers kept moving. They changed their routes, and the destination that saw the most demand now has the highest average booking value in the market.
