Saudi Arabia's travel and tourism sector contributed $178 billion to the economy in 2025, 46% of the entire Middle East's travel and tourism economy, growing 7.4%, nearly double the global rate of 4.1%, with international visitor spending up 8.2% against a 3.2% global rate.
Nearly half of the entire region's tourism economy now lies in Saudi Arabia, growing at twice the global rate, a shift large enough that the map of Middle Eastern travel needs to be redrawn before the guidebooks catch up.

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$167 billion, and whose calendar it sits on
Kamco Invest puts Saudi bond and sukuk maturities for 2026–2030 at $167.4bn, the largest in the GCC, 64.5% of it dollar-denominated, with 73.5% of the corporate share held by banks and financial institutions.
When we opened Issue 01 with record credit of SR3.2tn, that was the top of the curve. The banks have their own maturities to meet now; price anything you plan to borrow for off the next two years of lending, not the last two.
The branches came back
The number of bank branches operating in Saudi Arabia rose to 1,929 in H1 2026 from 1,910 at the end of 2025, the highest since 2021 and a third consecutive year of increase after declines between 2018 and 2023 from a peak of 2,076 in 2019. Al Rajhi Bank remained the largest network with 513 branches, followed by SNB at 489 and Riyad Bank at 232 — the top three holding about 64% of all branches with 1,234 between them — while SNB and Riyad Bank each added eight branches and Arab National Bank closed three, taking its network to 118.
Strategy teams at Saudi banks should note that the top three banks hold about 64% of all branches, totaling 1,234. This concentration is now becoming a distribution advantage instead of just a cost issue.
SR425 billion in one quarter
Saudi consumer spending rose 6.8% year on year to SR425 billion in Q1 2026, covering point-of-sale transactions, cash withdrawals and e-commerce purchases. Total 2025 spending through official payment channels was SR1.57 trillion. For context in the same report: Q1 GDP grew 3%, non-oil activity 2.9%, inflation ran at 1.8%, and the IMF forecasts 1.7% growth for 2026 and 5.5% for 2027.
SR425 billion in a single quarter, growing nearly 5% faster than prices. The Saudi consumer is contributing more to this economy than the GDP indicates.


